ARTICLE BY : Hanisha Sethi
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Estie-Couture is a multi-designer store and a go-to bridal boutique who are committed to putting their clients first. The idea of service goes beyond selling what’s new or trending. They make it a priority to understand what the bride wants, and then swirl their wands around to create the bride's vision.What’s the ethos of Estie Couture?We’re authentically customer-centric to our deepest core. Word of mouth is something that we believe brings us substantial attention compared to everything else. This then makes it imperative for us to deliver through our actions, and standing up to our promise of delivering the best. We want to educate our client around fashion, and equip them with the know-how they need to come to a well-informed decision that aligns with their vision perfectly.What designers do you have on display and why have you chosen them?We have a wide range that encompasses all tastes. For instance, we have Astha Narang, and Abhinav Mishra if you’re after something traditional. We also have Amit Aggarwal and Papa Don’t Preach by Shubika for more of a fusion-experimental look, and also Warp ‘n Weft who are pioneers in Banaras. All the designers share a common theme of evolving an expression of ideologies through fashion, and together make an eclectic team. We’ve also made sure we have a wide range of price points to cater to every bride’s need in accordance with her budget. The general turn-around is 4-6 weeks, but it depends on the scope of work.Why should brides shop for their dream outfit, locally?It reduces a lot of stress that comes with the time constraint. Most brides here are working women who have a fixed leave schedule for their entire wedding affair from the initial ceremony to their honeymoon. Shopping locally makes it easier and less rushed. Moreover, it buys them extra time for final fits, and last minute alterations.Would you support businesses founded in Britain?Without a doubt, yes! Supporting the community in your best possible way and giving back to it is the right thing to do.A little advice “Considering the grim state of affairs globally, my advice to brides is to simply ‘hang in there’. It’s definitely not what any of us had ever envisioned. So everybody, should take a back seat, and put things into perspective to really analyse the situation and make peace with it, with optimism. Ash - Creative Director• Estie CoutureSurrey Basedwww.EstieCouture.com+44(0)7444 644 029Instagram: @EstieCoutureFacebook: /EstieCouture
Designers: Ridhi Mehra, Anushka Bajaj, Astha Narang, Papa Don't Preach, Akanksha Gajria
As seen in Khush Wedding 25. Buy this issue here
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